In today’s world of technology, business cards are more costly than they used to be. However, a mountain of text on the business card can hardly be noticed, as they usually have small texts. Besides, It is often necessary to use various font sizes in a layout to emphasize some information.
So what is a decent font size for business cards? We have tried to address that issue in this post.
The Importance of Font Size on Your Business Cards
Because it affects the overall layout, font size for business cards should be given preference. For instance, such size is readable at a glance but not so large as to spoil your design. The correct size of the fonts will ensure that the client gets the impression of professionalism and detail. On the other hand, prospects are inclined to mistrust brands that do not have that design aspect.
What Size Font on a Business Card?
The question of what is the most appropriate font size for business cards arises. An expert viewpoint on minor details that are professional and are not critical is that these details must be at least 8 points (point is a unit for font size in most design programs).
Brand names or logos, on the other hand, can be from 12 to 16 points, and in total point freight volume, the most important typefaces contain above fourteen point size. While determining how to apply different font sizes, remember upper casing volume character from this general measurement of thumb should apply. However, don’t go the route of choosing the wall of font size for business cards. The text percentage proportions that narrate the dimensions of your business card should be adjusted to remain functional.
This is especially true in applying the font consideration to business cards:
- Amount of text: A more agile font can fit large texts, but this may hinder the readability of the documents.
- Typeface: Each typeface carries a brand image, and some have characteristic shapes that make them appear bigger or smaller than other typefaces of the same size, so do not forget this point in your reasoning.
- Design: A clean format contains blank parts, hence you should consider increasing the size of the font for the content. On the other hand, using a smaller font may be more suitable due to too many images. Also, special card types like Raised Foil custom cards will require at least 10 pt font size and up.
Choosing the Right Font Size for Your Business Card
No direct guidelines have been prescribed for the appropriate size of the business card. However, it is worth stating that it is relevant to create a brand image that is appealing and also visible to even the visually impaired. As for font size, it should not be smaller or larger than 8 – 12 points which are considered to be generally acceptable in most cultures.
Best Practices for Business Card Design
Here are some best practices for choosing your business card’s typeface and font size:
- Select a clean font: Clearness of different letterform types such as Roman or sans-serifs is mostly critical at fairly small sizes. In contrast, script or ornate fonts are not very legible and should primarily be used in moderation. Rather, use transparent and effective types, such as Aryal, Helvetia, or Times New Roman. Consult our typeface guide for further details.
- Use only two types of fonts: Most of the time available space in your card will not enable you to appreciate any designs that contain a larger number of elements. However, for the heading and body text, you need to stick at most two fonts in this case.
- Make sure the font complements your brand and your brand persona: It should be in line with the other branding materials, ie website, flyers, etc. Fonts and styling when used correctly can present a well-defined brand that people can easily identify. Also, a law firm is expected to adopt a classical font while a technology start-up would go for a more contemporary one.
- Consider font pairing: Ensure the font pair you choose is complimentary. Pairing similar or incompatible fonts will make your card look unprofessional. Rather, you can look for a font pair tool, look for a guide, or ask for the help of a designer.
- Test the font: Print a sample of your business card and test out its font size. Give the sample to a friend or colleague to see if the design is legible and appealing.
You now know what popular best practices are and also what size font on a business card is perfect.
Conclusion
A great font for a business card will affect the readability and attractiveness of your design. Still, it is possible to limit your selection in a way as to choose templates. We have tons of editable business card templates for multiple industries. Also, our templates are easy to modify and you can print business cards with online ordering after using them as templates for business card font size.
For the time being, however, please go through our business card products to choose the most suitable design that complements your branding.